Jennie-O Turkey Careers Website

Jennie-O
BBDO

Challenge

Increase job applicants to various Jennie-O locations around the Midwest.

Solution

Aside from creating a best-in-class career portal, our strategy included selling applicants on the perks of small-town living and the long-term opportunities available with Jennie-O.

Results

The client was ecstatic with the result – they now have a tool that can actively work to recruit without having to apologize for it.